About

FICTA is a design studio founded by British designer Robert Johnson, a Design Fellow of the Royal Commission for the Exhibition of 1851. Building on work developed during a residency at the Design Museum, London, the studio partners with organisations to turn complex material and environmental challenges into clear, high-impact campaigns, experiences, and strategic narratives.

FICTA works with brands, institutions to communicate often complex topics of innovation to the public, position new ideas in the market, and unlock value from emerging materials and waste streams. The studio delivers exhibitions, installations, and narrative-led content alongside design research and concept development, helping organisations identify opportunities, prototype concepts, and present them as tangible, compelling propositions to stakeholders, investors, and the public.

FICTA’s work has been presented at the Tallinn Architecture Biennial and internationally at institutions including Cooper Union, the Design Museum London and the Industrial Design Academy of Taiwan, and featured by Dezeen, Droog Gallery and Dutch Design Week.